Good, Fresh Food To Your Doorstep
Wake, work, sleep, repeat. There’s barely time to relax and breathe. Who wants to then shop, prep, and cook just to eat? If you’re a pear-son who likes a side of fun with your feasts Farm To Table might fit your kneads! So let's skip some steps, and save some chips — put us to the test. Fun by the spoonful. Good fresh food to your doorstep— Farm To Table.
GRAPHIC DESIGN DELIVERABLES
Illustration
Branding Assets
Photography
Videography
Product Mockups
Illustration
Branding Assets
Photography
Videography
Product Mockups
ADVERTISING DELIVERABLES
Experiential
Out-of-Home Ad Mockup
Photography
Print Ads
Product Mockups
Experiential
Out-of-Home Ad Mockup
Photography
Print Ads
Product Mockups
GRAPHIC DESIGN
Farm To Table aspires to be fun, and fresh — cheeky with a lime twist, while honoring the homely and rustic roots. It is quirky and approachable, familiar but exciting, and all-around earthy.
Branded Assets
Greens, grains, & generally great goodies — A grade-A guarantee. Reflecting the logo mark, the palette invokes imagery of rolling hills and fruitful fields under the light fall of the midday sun.
Branded Elements
Combining clean & crisp illustrations with sustainable packaging anchors a down-to-earth aesthetic whilst the shades of green add a fresh feeling — bridging raw and refined; cheekily curated copy is the cherry on top.
ADVERTISING
Crack a smile at a good pun! Sometimes a good pick-me-up is needed to break the monotony on those dead-beet days; Maybe you'll even burst out laughing forgetting where you are. Farm to Table wants to transport you to a moment of happiness by crafting certified corny HAHA's and a tastily tranquil trip.
Target Audience: Early adult to older-aged middle-class business-minded working women with driven and determined personalities, and active lifestyles, but take extra care in their appearance and state of being.
Campaign Goal: Simultaneous reaching potential new clients and giving pre-existing clients a new experience.
Campaign Type: Guerilla Marketing
Execution Timeframe: One Day
